Episode Notes

In this episode, I'm joined by Wes Towers, the founder of Uplift 360, a web development and SEO agency specializing in the construction industry. Wes provides a masterclass on how to stop fearing AI and start using it as a powerful partner to grow your business.

He shares his "Build, Maintain, Grow" methodology, a game-changing framework for creating and managing successful websites that deliver real results. We explore how AI can be used as a creative partner, a tool to overcome writer's block, and a way to make your business more efficient and human-centric.

Topics Covered: [00:48] Why niching down into the construction industry was the best decision. [06:56] Using AI as a "therapist" to distill your best ideas. [11:15] The evolution from traditional SEO to "Search Everywhere Optimization." [19:28] The rise of "vibe coding" and how it's changing development. [31:04] A breakdown of the "Build, Maintain, Grow" methodology. [40:57] A look at the housing crisis in Australia and Canada and the potential of modular and 3D-printed homes. [45:44] The single biggest lesson for entrepreneurs starting today.

This episode is for anyone looking to understand the practical application of AI in their business and stay ahead of the curve in a rapidly changing world.

Guest Information: Guest: Wes Towers Company: Uplift 360 Website: https://www.uplift360.com.au/

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